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How to Restore Community Economies: Reestablishing the Right to Associate

NonProfit Quarterly

Decades of policy changes, however, often under the radar, today inhibit many diverse kinds of association. [We We need] the means to build associations that are powerful enough to successfully challenge the economic powers that be. Mutualism is the right to associate let loose in the economy. This must be rectified.

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4 Digital Marketing Tips for Social Impact Organizations

NonProfit Leadership Alliance

One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. While digital marketing is usually associated with the for-profit world, your social impact organization has just as much to gain from having a strong online identity. Collaborate with nonprofit influencers.

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27 Communications and Marketing Tactics for Nonprofits

Nonprofit Marketing Guide

In previous posts, we’ve shared the most common marketing and communications goals , strategies , and objectives for nonprofits. Tactics are the tools you use to pursue the objectives associated with your strategy. Paid advertising , including radio, TV, print, online, and outdoor. Mobile apps. Share in the comments.

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Why White Castle’s Cause Marketing is Better than KFC’s

Selfish Giving

It began with this tweet from fellow cause marketer Steve Drake : White Castle is selling a hamburger and onion scented candle in their restaurants and online for ten bucks with proceeds (good luck finding out how much, but this article says the promotion will raise $50,000) going to Autism Speaks. What do you think?

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Data Axle Is Honored to Present With BBBSA at ANA

NonProfit PRO

Did you know that Data Axle Nonprofit’s James Purtle and Amy Braiterman are speaking at the Association of National Advertisers conference next week?

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What Conferences Should Nonprofit Marketers Budget for and Attend?

Nonprofit Marketing Guide

I was wondering if you might have any recommendations about conferences focusing on communications/marketing/PR for nonprofits. Communications and Development Associate. Nonprofit marketing and communications is a relatively young discipline, so we don’t really have a great conference created just for us. Mandy Toomey.

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3 Things I Learned About Cause Marketing on My Vacation

Selfish Giving

I like to have my two sidearms, my iPhone and cause marketing, on at all times, thank you very much. So it’s not surprising that after spending time in Hyannis on Cape Cod last week I came home with a few cause marketing lessons–captured on my iPhone no less! I don’t like to disconnect from my gadgets or my work.

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