Nonprofit Marketing Guide

NOVEMBER 30, 2023

Agencies of record can also be the single agency allowed to purchase and manage advertising on behalf of a client. Earned media differs from paid media, like advertising that you buy, and owned media that you control, like your website. The news was no longer truly local.

Public and Nonprofit Management 225

Public and Nonprofit Management Children Advertising Activism 225

Nonprofit Marketing Guide

NOVEMBER 3, 2014

Nancy Levesque serves as Director of Marketing Communications and directs the marketing communications initiatives of the National Summer Learning Association (NSLA), an organization whose mission it is to close the achievement gap between lower- and upper-income youth nationwide.

Communication 210

Communication Public and Nonprofit Management Nonprofits Advertising 210

Ann Green

MARCH 11, 2021

If you want to leverage your own site as a donor engagement tool, make sure to follow these five tips: Review general website development best practices Integrate your site with other nonprofit solutions Advertise your upcoming campaigns and events Add consistent content to your blog roll Consider starting an online webinar series.

Advertising 230

Advertising Nonprofits Recruitment Marketing 230

Nonprofit Marketing Guide

JANUARY 18, 2012

Guest Post by Sherry Kirschenbaum, Media Manager at United Jewish Communities of MetroWest NJ. As senior writer/media manager at United Jewish Communities of MetroWest NJ (also known as UJC MetroWest), I am using the “mother” of all calendars, Chase’s Calendar of Events , to drive content for our monthly e-newsletter.

Leadership 165

Leadership Management Advertising Health 165

Bloomerang

APRIL 10, 2025

Here is a quick list of volunteer demographics to consider targeting in your volunteer recruitment approach, along with ways to better meet their needs: Previous volunteers In your volunteer management solution , you may have profiles for volunteers who have not actively participated in programs or events in a long time.

Recruitment 58

Recruitment Participation and motivation Disaster Relief Activism 58

Nonprofit Tech for Good

SEPTEMBER 18, 2016

Our sector has provided billions of dollars of free advertising for Facebook. An approximate 2% organic reach (and still no Google Adwords-like advertising program for nonprofits). Nonprofit social media managers are bombarded with depressing content. Nonprofits have to pay full price for advertising on social media.

Advertising 111

Advertising Nonprofits Participation and motivation Management 111

Fundraising Coach

JANUARY 17, 2025

Solution: Effective Delegation and Volunteer Management Managing a small team and volunteers effectively can transform a stressful planning process into a well-organized effort. Leverage Volunteer Management Tools : Use software to organize volunteer schedules, track progress, and communicate effectively.

Public and Nonprofit Management 52

Public and Nonprofit Management Nonprofit Administration and Development Management Finance 52

Bloomerang

JANUARY 29, 2024

Features of membership software for nonprofits Benefits of membership management software Top membership management software for nonprofits How to choose the right membership software Membership software is an investment, but it will pay for itself, allowing your nonprofit to expand its membership program efficiently and effectively.

Public and Nonprofit Management 110

Public and Nonprofit Management Associations Management Nonprofits 110

Selfish Giving

JULY 10, 2019

Kraft Heinz brand Country Time is using outdoor advertising to take a stand on legalizing lemonade stands. National Manager, Corporate Partnerships, JDRF (San Fran) 3. Senior Associate, Corporate & Donor Engagement, Playworks (Boston) 4. . #5 surprised me. Source: C-suite Silos are Failing Today’s Politi-CEOs ??

Retail 133

Retail Children Fundraising Fundraising 133

Getting Attention

MARCH 10, 2014

Communications & Advertising Strategist , PETA (Washington DC). Communications Director , The Wyoming Trial Lawyers Association (Cheyenne, WY). Communications Manager , The Tenement Museum (New York, NY). Development & Communications Manager , MENTOR (Boston, MA). Portland, OR). Washington, D.C.). Chicago, IL).

Marketing 74

Marketing Marketing Environmental Advertising 74

Selfish Giving

JULY 27, 2022

They sell them an advertising package and then throw in a promotion with you, which brings you little or no money, BTW. Associate Director, Corporate Partnership, Share Our Strength , Remote ($103k - $110k) 2. Director, Corporate Partnerships, Partnership Management, United States Fund for UNICEF , Remote ($92k) 3.

Advertising 130

Advertising Food Health Associations 130

Nonprofit Tech for Good

JANUARY 21, 2013

Association of Fundraising Professionals :: @ AFPIHQ. News, Jobs, Management. Advertising, Cause Marketing, Activism. Of course, there are many other resources deserving of being listed – if you would like to add one, please do so in a comment below: 1. Armchair Advocates :: @ ArmchrAdvocates. armchairadvocates.com.

Volunteerism 110

Volunteerism Volunteerism Philanthropy Technology 110

Ann Green

JANUARY 20, 2021

Manage nonprofit data better. Look at your current membership management solution and ensure you’re doing all you can to engage your online community. Microsites are websites that are associated with a main webpage, but also stand alone as an independent entity. Manage nonprofit data better.

Nonprofits 157

Nonprofits Participation and motivation Management Communication 157

Nonprofit Marketing Guide

JUNE 21, 2018

Three people share a made-up Facebook profile to manage your organization’s page. Install a password manager like 1Password , Dashlane , or LastPass. What you do have to remember is the master password to access the manager. That’s what the password manager’s job is. Two of the people haven’t worked there in months.

Management 138

Management Communication Advertising Associations 138

Nonprofit Marketing Guide

DECEMBER 18, 2014

Otherwise, trying to manage a one-day campaign amidst annual campaigns for multiple organizations will be a distraction to both. As is the case with most advertising and promotion, you never really know what element of a campaign or message might connect with a contributor.

Collaborations 191

Collaborations Non-Profits Education Education 191

Nonprofit Tech for Good

JUNE 13, 2019

By Alec Green , Chief Marketing Evangelist at NonprofitReady.org , an online hub of 400+ free online courses in topics ranging from fundraising to grant writing, leadership to program management. Fox Foundation, DoSomething.org, and the ALS Association. Too often, nonprofit professionals don’t receive the training they need.

Leadership 108

Leadership Nonprofits Advertising Management 108

Stanford Social Innovation Review

MARCH 19, 2025

The rheumatologist diagnosed her with systemic lupus erythematosus, a chronic inflammatory disease that has no cure but can be managed with appropriate medicines. The app and associated technologies were built by Jiyyo in-house and refined based on continuous feedback from the HPs.

Medical 52

Medical Health Production Governance 52

Nonprofit Tech for Good

JULY 2, 2020

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. How you should manage your content strategy will vary depending on what you’re trying to accomplish. Take Advantage of Instagram’s Advertising Features.

Fundraising 132

Fundraising Fundraising Nonprofits Production 132

Nonprofit Tech for Good

JANUARY 10, 2022

There are rules about election advertising and specific rules for certain types of organizations that may need certain certifications. You can only advertise domains that you own and that you submitted to Google. This will make the campaign easier to manage and allow the keywords, ads, and extensions to be more tailored.

Public and Nonprofit Management 143

Public and Nonprofit Management Nonprofit governance and management Advertising Nonprofits 143

Getting Attention

MAY 7, 2013

Associate Graphic Designer , Brooklyn Museum (Brooklyn, NY). Campaign Communications Manager , Free Press (Florence, MA). Communications Associate , Sabin Vaccine Institute (Washington DC). Communications Associate , The Foundation Center (New York, NY). Online Marketing Coordinator , Gotts Advertising (New York, NY).

Marketing 69

Marketing Marketing Public and Nonprofit Management Associations 69

Getting Attention

JULY 1, 2014

Advertising & Media Strategist , PETA (Los Angeles, CA). Community & Growth Manager , Samahope (San Francisco, CA). Digital Associate , Everytown for Gun Safety (New York, NY). Marketing Manager , New Haven Symphony Orchestra (New Haven, CT). Please post your open nonprofit marketing positions here.

Marketing 70

Marketing Marketing Advertising Nonprofits 70

Getting Attention

JUNE 9, 2014

Advertising Manager , DonorDigital (Berkeley, CA or Washington, DC). Communications Associate , The Whitney Museum of Art (New York, NY). Communications and Events Manager , Raw Artworks. Communications Associate , Great Schools Partnership (Portland, ME). Multimedia Manager , Philanthropy New York, (New York, NY).

Marketing 67

Marketing Marketing Advertising Associations 67

Getting Attention

FEBRUARY 24, 2014

Advertising Associate , Trilogy Interactive (Berkeley, CA). Marketing & Communications Project Manager , Jewish Federation of Cleveland (Cleveland, OH). Marketing Manager , The Mission Asset Fund (San Francisco, CA). Senior Creative Manager , Second Harvest Food Bank of Santa Clara and San Mateo.

Marketing 64

Marketing Marketing Advertising Health 64

Getting Attention

FEBRUARY 3, 2014

Associate Director of Communications , American Rivers. Communications Manager , California Native Plant Society (Sacramento, CA). Community Manager , Women Deliver (New York, NY). Community Manager , Women Deliver (New York, NY). Digital Advertising Strategist , PETA (Los Angeles, CA). Denver, CO). Austin, TX).

Marketing 67

Marketing Marketing Food Associations 67

Getting Attention

OCTOBER 27, 2014

Associate Editor Spertus Institute for Jewish Learning and Leadership (Chicago, IL). Development & Communications Manager Opal Creek Ancient Forest Center! Digital Advertising and SEM Manager & Public Relations Manager Best Friends Animal Society (Kanab, UT or Remote/New York, NY). Portland, OR).

Nonprofit Administration and Development 68

Nonprofit Administration and Development Public and Nonprofit Management Marketing Marketing 68

Getting Attention

MAY 28, 2013

Advertising Manager/Account Exec , Donor Digital (Washington DC or Berkley, CA). Communications Associate , The Foundation Center (New York, NY). Communications Associate, Global Health Policy , Kaiser Family Foundation. Media & Public Engagement Manager , Just Vision (Washington, DC). New Opportunities.

Marketing 66

Marketing Marketing Public and Nonprofit Management Advertising 66

Getting Attention

MAY 24, 2012

1) Brand Identity Manager and Marketing Coordinator. Association of Zoos and Aquariums (Silver Spring, MD). 4) Communications Coordinator and Communications Manager , City Year (Boston, MA). 5) Communications Director and Social Media and Development Manager. Association of Zoos and Aquariums (Silver Spring, MD).

Marketing 61

Marketing Marketing Associations Advertising 61

Getting Attention

JULY 13, 2012

1) Advocacy/Communications Associate and. Web/Social Media/Marketing Associate. National Head Start Association (Alexandria, VA). 2) Associate Vice President of Marketing and Communications and Marketing Coordinator. 8) Marketing Communications Coordinator and Product Manager. 15) Social Engagement Manager.

Public and Nonprofit Management 60

Public and Nonprofit Management Associations Advertising Energy 60

Getting Attention

SEPTEMBER 16, 2013

Campaigns Communications Manager , Compassion & Choices (Washington DC). Communications Assistant , SC Association of Nonprofit Organizations (Columbia, SC). Email Campaign Manager & Direct Response Coordinator , Human Rights Campaign (Washington DC). Communications Director , City Year (Los Angeles, CA).

Marketing 62

Marketing Marketing Public and Nonprofit Management Law 62

Nonprofit Tech for Good

OCTOBER 10, 2021

By GolfStatus.org – an event management platform specifically for golf fundraisers. A survey conducted by the Association of Fundraising Professionals reports that in 2020, nearly 64% of nonprofits had to cancel at least one in-person fundraising event, and more than 50% converted at least one in-person event to a virtual event.

Fundraising 110

Fundraising Fundraising Technology Management 110

Nonprofit Megaphone

AUGUST 6, 2024

Craft a Memorable Tagline for Your Nonprofit Create a clear, powerful tagline that you want others to associate with your organization. Not only does this help you manage costs, but it also gives you an idea of where you can go and what new things you can do to make your nonprofit even better.

Marketing 98

Marketing Marketing Public and Nonprofit Management Nonprofits 98

Getting Attention

FEBRUARY 17, 2012

1) Associate Director of Marketing Engagement. 3) Communications Associate , Transit for Livable Communities (St. 5) Communications Manager , Special Olympics Massachusett s (Marlborough, MA). 7) Demand Generation Manager , Network for Good (Bethesda, MD). 13) Online Marketing Manager , CFY (New York, NY).

Marketing 58

Marketing Marketing Poverty Energy 58

Nonprofit Tech for Good

AUGUST 29, 2019

A reported 2 million advertisers are purchasing ads to insert into Stories in 2019. . Here’s how to create a Stories ad using Facebook Ads Manager : . Go to Ads Manager and select + Create. That means that more than half of Instagram’s 1 billion users look at and consume Instagram Stories – EVERY DAY! .

Advertising 111

Advertising Foundations Management Marketing 111

Bloomerang

OCTOBER 27, 2023

They perceive smaller amounts as more manageable and less likely to impact the overall donation. Crowdfunding helps spread information to the public in new and effective ways (Lambert and Schwienbacher 2010 ), as in targeted advertising, which increases the probability of successful fundraising. This transparency helps build trust.

Public and Social Policy 115

Public and Social Policy Public and Nonprofit Management Nonprofits Advertising 115

Care2

FEBRUARY 24, 2009

Nonprofit professionals who work in online advocacy and web management often wear several hats. But navigating the online advertising world can be terribly confusing and filled with terms like CPM and ROS that make many of us say “huh? It’s the standard pricing model in online advertising. Also known as splash pages.

Advertising 28

Advertising Public and Nonprofit Management Associations Marketing 28

Bloomerang

OCTOBER 16, 2023

When nonprofits invest in the right donor management tools and use them properly, they can become an incredible asset. Benefits of a donor database Your nonprofit might already use a variety of tools to manage donor relationships. A donor database is much more than a glorified phonebook for nonprofits.

Public and Nonprofit Management 105

Public and Nonprofit Management Management Advertising Activism 105

NonProfit Hub

SEPTEMBER 25, 2015

These tools include social media, direct marketing, advertisements, public relations and everything in between. Your brand identity has to do with how your target audience, donors or volunteers associate your brand in relation to others. So how is this relevant to your nonprofit organization? Avoid Duplicate Messages. Get Started.

Marketing 74

Marketing Marketing Public and Nonprofit Management Associations 74