Stanford Social Innovation Review

JANUARY 22, 2024

By Guillaume Carton & Julia Parigot Industrial activities are one of the main causes of the depletion of natural resources. Given the increasing complexity of global value chains, monitoring the sustainable use of resources across all of an industry’s stakeholders is virtually impossible. In 2023, this occurred on August 2.

Values 131

Values Production Activism Retail 131

Nonprofit Marketing Guide

JULY 12, 2023

Creating a nonprofit marketing budget is much like growing and tending plants – though kind of in reverse. You have to ensure you have all the right ingredients and components necessary to help your activities grow and flourish. Your carefully nurtured marketing efforts will yield fruitful results.

Marketing 187

Marketing Marketing Finance Advertising 187

Candid

NOVEMBER 5, 2024

Partnerships between nonprofit organizations and for-profit companies to boost workplace volunteering and community impact can create significant value for both parties. Ask for skills-based volunteers to tackle key organizational challenges such as marketing or operational support, project management, translation, and tech services.

Disaster Relief 111

Disaster Relief Public and Nonprofit Management Collaborations Recruitment 111

Nonprofit Marketing Guide

MARCH 22, 2021

As a result, we here at Nonprofit Marketing Guide have decided to pause our hosting of Tom’s webinars indefinitely. As Kristina and I were working through the Nonprofit Marketing Guide site redesign over the winter, our web developer asked us for our values for the About Us page. Is this pause permanent?

Leadership 357

Leadership Nonprofits Entrepreneurship Values 357

Bloomerang

AUGUST 9, 2021

Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase your donor lifetime value. Sadly, on average, one-time gifts have no monetary value at all.

Values 134

Values Fundraising Fundraising Philanthropy 134

Nonprofit Marketing Guide

AUGUST 4, 2021

Are we willing to update and transform our purpose, vision, mission and values to align with what we hear from our mission stakeholders? Fill in the blanks: If XXX organization commits to YYY community-centric activities, then we will have an abundance of committed resources to achieve ZZZ. Donor Engagement. Advocacy + Storytelling.

Nonprofit Administration and Development 317

Nonprofit Administration and Development Fundraising Fundraising Leadership 317

Selfish Giving

OCTOBER 18, 2023

Image via winnifredxoxo on Flickr This month's thought-provoking article in the Harvard Business Review is titled 3 Ways to Determine What Your Customer Really Values. Let's change the title to 3 Ways to Determine What Your PARTNER Really Values and see what we can learn about corporate partnerships. ⚖️ Commoditized vs Customized.

Values 130

Values Marketing Marketing Production 130

Nonprofit Marketing Insights by GlobalOwls

MAY 12, 2023

How Pinterest is Useful for Small Business Marketing Pinterest offers small businesses a creative and visually engaging platform to showcase their products, build brand awareness, drive website traffic, and foster customer loyalty. No wonder Pinterest is a great place for marketing for small-scale businesses. Because why not?

Marketing 142

Marketing Marketing Production Activism 142

Get Fully Funded

FEBRUARY 28, 2022

This is a way you can add value to the fundraising ambassador experience. If you don’t have the capacity to offer full-scale training, offer to pay for a webinar that you think would provide value. Let’s say you have an ambassador who is active in the running community. Don’t you want that? Provide training.

Activism 126

Activism Fundraising Fundraising Food 126

Nonprofit Marketing Guide

SEPTEMBER 14, 2022

As a non-profit marketing and development professional, I have spent my career figuring out how to cut through the noise of a crowded marketing space. But, even when you guess right, it’s possible that your marketing is creating harm. And when you don’t guess right, your marketing is both harmful and ineffective. .

Non-Profits 143

Non-Profits Marketing Marketing Ethics 143

Nonprofit Marketing Insights by GlobalOwls

JULY 16, 2021

How can your B2B Tech Marketing Strategy Go Green. Check out what you can do as a B2B company to improve your Marketing around it. They purchase from companies that align with their values. . B2B companies are starting to understand the value of corporate social responsibility. Set Green Milestones.

Marketing 140

Marketing Marketing Environmental Participation and motivation 140

The NonProfit Times

JANUARY 9, 2025

Your nonprofits brand isnt just about marketing; its about showing potential hires what makes your organization special. Regular training, open conversations, and diverse leadership help everyone feel respected and valued. Encourage team-building activities that foster understanding and collaboration.

Public and Nonprofit Management 98

Public and Nonprofit Management Culture Recruitment Insurance 98

Nonprofit Marketing Insights by GlobalOwls

MAY 29, 2021

How Nonprofit Organizations Can Leverage Digital Marketing. Here’s how Digital Marketing can help. Digital marketing can help nonprofits not just in terms of engaging the public and spreading the word of their existence – it can also inspire donations and investors to join the cause. Leverage social media .

Nonprofit Organizations 141

Nonprofit Organizations Nonprofit Organizations Marketing Marketing 141

Marketing for the Modern Nonprofit

DECEMBER 12, 2024

If youre an experienced marketing pro, social media is already on your radar as a valuable communication channel for acquiring donors and spreading awareness of your cause. Your existing volunteers are some of the best marketing tools in your toolkit for boosting volunteer opportunities and adding to your ranks.

Public and Social Policy 98

Public and Social Policy Recruitment Public and Nonprofit Management Collaborations 98

NonProfit Quarterly

FEBRUARY 5, 2025

Image Credit: Jacob Culp on Unsplash Headlines about which cities have the most or least affordable housing markets often oversimplify the issue; the reality is that cities have a range of residential types with a range of social and economic implications for the people who live there. This point seems obvious but is worth stating explicitly.

Construction 73

Construction Public and Social Policy Finance Poverty 73

NonProfit Leadership Alliance

APRIL 28, 2024

To help you grow into a modern leader, we’ll explore these common nonprofit management skills you can (and should) develop at your own organization: Marketing Fundraising Public Speaking Interpersonal Communications Relationship-Building Strategic Planning Delegation Budget Allocation Problem-Solving Before training your team, invest in yourself.

Nonprofit Management 238

Nonprofit Management Management Public and Nonprofit Management Public and Social Policy 238

Candid

OCTOBER 16, 2024

Relying on one-time events or mass marketing efforts One-time events such as auctions, galas, and raffles are expensive to produce and almost always result in limited return on investment. Events, social media, and marketing are only small links in a much bigger chain of interactions with supporters.

Fundraising 98

Fundraising Fundraising Governance Nonprofits 98

Nonprofit Marketing Guide

APRIL 10, 2024

Like Herding Cats I can recall a few times in my nonprofit journey when coordinating a new marketing campaign across departments felt more like herding cats than orchestrating a symphony. Marketing is crafting and promoting one message, while program teams are out in the field with another, and fundraising is on a different page altogether.

Collaborations 231

Collaborations Communication Public and Nonprofit Management Marketing 231

Stanford Social Innovation Review

SEPTEMBER 7, 2023

trillion in terms of government social spend, philanthropy, and S-themed ESG assets under management could be considered the world’s largest financial market today. By one estimate , the worldwide impact investing market alone is $1.164 trillion. The environmentalist movement transitioned to a market where outcomes are traded.

Marketing 116

Marketing Marketing Public and Social Policy Governance 116

Nonprofit Marketing Guide

APRIL 4, 2023

So many social media metrics provided to nonprofits are there because it’s easy for the companies to give you those numbers, not because they are actually of any real value to you. But it makes no sense to spend your money without first analyzing your Activity. Step 1: What is the point of your social media work, really?

Nonprofits 232

Nonprofits Activism Marketing Marketing 232

NonProfit Leadership Center

JUNE 17, 2024

These stories can appeal to potential employees’ values and emotions. This should be both an internal and external component of your content marketing strategy. Talk to your staff to ensure they feel valued and fulfilled. How do you do that? Talk to your workforce to identify new ways to empower them.

Retention 215

Retention Culture Nonprofit Leadership Leadership 215

Marketing for the Modern Nonprofit

MARCH 6, 2025

With the right benefits and marketing strategies in place, you can cultivate a tight-knit community of familiar faces who will be the first to sign up for your events, participate in your fundraising initiatives, and speak out on behalf of your cause. The answer varies from organization to organization. Improving member retention.

Recruitment 59

Recruitment Retention Values Energy 59

Nonprofit Marketing Guide

MAY 10, 2023

I was hoping to use the scenario to emphasize the importance of following marketing strategies that make the most sense for your nonprofit and the people you serve, regardless of what others are doing. Ultimately, the decision to pay for that coveted blue check mark on any platform is up to you and your marketing objectives.

Nonprofits 210

Nonprofits Values Leadership Technology 210

Stanford Social Innovation Review

DECEMBER 23, 2024

Three years into this effort, more than 50 schools have joined the movement, all aligned around a commitment to living the values of active citizenship, social justice, and good governance. The integration of these values has led to transformative changes in many nafda schools. far below the previous level of 10.2

Education 75

Education Education Public and Social Policy Nonprofit governance and management 75

NonProfit Leadership Center

OCTOBER 2, 2023

But it’s not just about a leader’s skills and expertise; great board members fundamentally align with your nonprofit’s mission, values and culture. Actively engage with your network and communicate your board recruitment needs. Finding the right board members is critical to every nonprofit organization’s success.

Nonprofit governance and management 240

Nonprofit governance and management Recruitment Nonprofit Leadership Governance 240

NonProfit Leadership Alliance

JUNE 1, 2023

I am juggling the responsibilities of a high-pressure job in philanthropy and marketing, constantly creating and implementing new fundraising strategies for an organization that has not traditionally spoken to or thanked donors. And I am still responsible for all the cooking, cleaning, laundry, and managing schedules. So, what do you do?

Leadership 246

Leadership Activism Management Nonprofit Leadership 246

Blue Avocado

OCTOBER 22, 2024

Obtain permits and Licenses : Check on regulatory requirements before undertaking activities such as serving liquor at a special event, conducting a raffle, or starting a bingo night. It may be helpful as a starting point to talk to another nonprofit leader whose organization is engaged in the same activity.

Public and Nonprofit Management 82

Public and Nonprofit Management Finance Public and Social Policy Management 82

NonProfit Leadership Alliance

JUNE 5, 2024

Encouraging empathy, active listening, and open-mindedness can help employees appreciate diverse perspectives and experiences. Nonprofits can foster a culture of respect by valuing contributions from employees of all generations, recognizing the unique strengths and expertise that each individual brings to the table.

Collaborations 215

Collaborations Public and Nonprofit Management Culture Leadership 215

NonProfit Quarterly

MARCH 17, 2025

How Nursing Homes Became Profit Centers To understand how this crisis unfolded, we must first examine how elder care became a market commodity. Extracting value through management fees and dividends. This type of deal is known as a sale-leaseback arrangement. Implementing aggressive cost-cutting and billing practices.

Healthcare 75

Healthcare Public and Nonprofit Management Nonprofit Administration and Development Participation and motivation 75

Nonprofit Marketing Insights by GlobalOwls

NOVEMBER 9, 2024

As a matter of fact, a non-profit employer must make an effort to convince talented people to work for their organization and showcase the true values of doing so. After all, it’s a fierce competition on the employment market for both non-profit and for-profit organizations.

Recruitment 64

Recruitment Non-Profits Nonprofits Participation and motivation 64

Get Fully Funded

FEBRUARY 27, 2025

Fortunately, I had some experience in marketing that gave me ideas about how to fundraise and help the nonprofit. We had some existing fundraising activities for me to build upon, fortunately. I tweaked those activities, and money started pouring in! Other Activities: What do your volunteers do when they’re not working?

Nonprofits 98

Nonprofits Public and Nonprofit Management Foundations Homelessness 98

Nonprofit Marketing Guide

JUNE 28, 2022

Now for the first time in my storied nonprofit career, I’ve had the honor of working with a team, including my cohort Nicki Faircloth, that not only centers on equity but also works actively to uproot systems of oppression internal and external. Offered training for board and staff based on shared organizational values.

Communication 193

Communication Collaborations Culture Activism 193

NonProfit Leadership Alliance

NOVEMBER 15, 2022

But there are a lot of moving parts to manage when it comes to hosting a fundraising event, from attendee comfort level to your marketing strategy. This will include elements such as the venue, food, decorations, activities, and sponsors. Marketing: To get people attending your event, you’ll need to spread the word about it.

Fundraising 219

Fundraising Fundraising Recruitment Activism 219

Marketing for the Modern Nonprofit

MARCH 24, 2025

Share your brand guidelines and volunteer expectations to ensure supporters represent your nonprofit in the best light, but accept that you wont have the same control over their posts as you would your marketing teams. Assign point values to various tasks, milestones, or achievements related to your peer-to-peer campaign.

Participation and motivation 59

Participation and motivation Production Fundraising Fundraising 59

Nonprofit Marketing Insights by GlobalOwls

JUNE 4, 2023

Creative Ways to Use Social Media Marketing Are you looking to stand out with your Social Media Marketing Campaigns? In the ever-evolving world of digital marketing, it can often seem impossible to keep up with the latest trends. One sure way you can do that is by embracing social media marketing. So keep on reading!

Marketing 98

Marketing Marketing Values Production 98

Selfish Giving

JANUARY 8, 2025

Below is a pie chart highlighting how I collaborated with clients last year and provided value through my work. Marketing Your Cause 1. Gardening is a radical form of activism in its ability to reconnect us with the earth, challenge unsustainable systems, and inspire a better world. The percentages are derived from revenue.

Retail 130

Retail Children Food Public and Nonprofit Management 130

Marketing for the Modern Nonprofit

MARCH 26, 2025

With this perspective, nonprofits can better identify opportunities to tailor marketing and fundraising campaigns to stakeholders preferences. People who have encountered your organization in other ways may be more responsive to your marketing efforts. To do that, craft marketing messages that resonate with your audience.

Public and Social Policy 52

Public and Social Policy Fundraising Fundraising Participation and motivation 52