Nonprofit Marketing Guide

JULY 20, 2021

What are all of the things that nonprofit communications teams need to think about and potentially act on to be successful? To put some structure around it, so that you can start to understand your choices and then make them, we’ve identified ten keys to nonprofit communications success. Here are the 10 Keys.

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Nonprofit Marketing Guide

NOVEMBER 9, 2023

I was determined to get to the root cause and find solutions to the barriers that were stopping us from executing these important mission-forward activities. In the nonprofit sector, we marketers are all too familiar with this. This didn’t sit right, considering how much impact some of these projects and ideas could have had.

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Ann Green

DECEMBER 5, 2023

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. If this sounds like a situation your organization has been in before, you need to update your approach to marketing.

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Nonprofit Marketing Guide

FEBRUARY 17, 2023

Ready for the most helpful articles, posts, and tips for nonprofit marketers? This week we have design tips for social media, marketing tips from Rihanna, effective Instagram ads and more. Twitter Outlines the Best Performing Super Bowl Ads, Based on Tweet Activity. Orange Beach, AL Happy Friday!

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Nonprofit Marketing Guide

MARCH 1, 2021

I am back with another peek into the new activities nonprofit communicators have picked up during the pandemic. The post Hobbies of Nonprofit Communicators: Music appeared first on Nonprofit Marketing Guide. From Sally Hartman: My new pandemic hobby is playing the piano. Katie Godfrey Demmer.

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Nonprofit Marketing Guide

MARCH 10, 2023

Time to spring forward…into the most helpful articles, posts, and tips for nonprofit marketers. This week we have examples of great personalized emails, choosing happy or sad images, March Madness for marketers, an inclusive tech glossary and more. Here are 5 Reasons Why Social Media is Essential for Small Nonprofits.

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Nonprofit Marketing Guide

MARCH 22, 2021

As a result, we here at Nonprofit Marketing Guide have decided to pause our hosting of Tom’s webinars indefinitely. As Kristina and I were working through the Nonprofit Marketing Guide site redesign over the winter, our web developer asked us for our values for the About Us page. Is this pause permanent?

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NonProfit Leadership Alliance

APRIL 28, 2024

As a nonprofit professional, you understand that investing in your staff is the best way to develop your organization. While some skills are innate, many nonprofit management skills can be taught. Getting certified in the nonprofit sector makes nonprofit professionals seven times more likely to reach the director level or higher.

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Nonprofit Marketing Guide

JULY 21, 2023

I myself am going to both, but not before I bring you the most helpful articles, posts, and tips for nonprofit marketers. This week we have TikTok and YouTube Updates, how to handle different social media interactions, active users on Threads, website tips, and more. Here are some TikTok Updates Marketers Need to Know.

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Clairification

JANUARY 8, 2024

Yet too few organizations make the effort to operationalize this construct into their fundraising and marketing planning. Actively Build Donor Trust The Donor’s Bill of Rights is a great starting point. The post 10 Strategies to Actively Build Nonprofit Donors Trust appeared first on Clairification. You should.

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Affnetz

SEPTEMBER 2, 2023

Exploring Donor Management Software: A Go-To Guide for Small Nonprofits / By Mike Crum The best software for fundraising activities include a range of impressive features that help with the different stages of a fundraising cycle. The best way to use online fundraising software for Nonprofits.

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Nonprofit Marketing Guide

SEPTEMBER 13, 2021

While many will argue it’s all about pay, according to Gallup research , the highest quit rate is among those that are “not engaged” and “actively disengaged” workers. The post The Great Resignation: Why Your Nonprofit Employees Are Quitting and How to Stop It appeared first on Nonprofit Marketing Guide.

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Nonprofit Marketing Guide

SEPTEMBER 23, 2021

If you are curious about messaging and visual trends in the nonprofit sector, Facebook will show you some of what big nonprofits are testing right now. For all the headaches for small nonprofits that Facebook creates, this is one relatively new development that is actually helpful! appeared first on Nonprofit Marketing Guide.

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NonProfit PRO

DECEMBER 8, 2022

Nonprofit organizations may be feeling the need to take a stance on the metaverse and make decisions on meta-related activities, like accepting crypto donations.

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Nonprofit Marketing Guide

DECEMBER 8, 2021

This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .

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Nonprofit Marketing Guide

MARCH 7, 2023

We’re putting some extra focus on social media this week as we prepare for Thursday’s webinar Social Media Trends for Nonprofit Communicators in 2023. The information below was taken from the BONUS handout Everything Nonprofits Need to Know About Social Media in 2023. billion Largest age group: 25-34 (30%) Gender: 43.7%

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Nonprofit Marketing Guide

JANUARY 28, 2021

Today we are excited to release the 2021 Nonprofit Communications Trends Report! Download Your Free Copy of the Trends Report Now.

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Ann Green

FEBRUARY 15, 2023

By Carl Diesing Alongside moves management and capital campaigns, grant fundraising is one of the most intricate fundraising activities that a nonprofit organization will undertake. For an in-depth look at grant management and how these tools can assist your nonprofit, explore DNL OmniMedia’s guide on the topic.

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Nonprofit Marketing Guide

JANUARY 15, 2020

For the last several years, we’ve blogged and trained nonprofit communicators about the importance of monitoring email engagement – not just open and click-through rates on individual emails, but how many people on your email list have opened at least one email within a set period time, such as the last three months. .

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Nonprofit Marketing Guide

NOVEMBER 17, 2020

Between #GivingTuesday and year-end giving, nonprofits will be sending a lot of emails in the upcoming weeks. According to the 2019 Email Deliverability Benchmarks Study by EveryAction, a little over 20% of nonprofit emails were delivered to spam folders monthly costing nonprofits $92.8 million in 2018.

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Nonprofit Marketing Guide

JANUARY 5, 2023

If you work in nonprofit communications, suddenly you are a professional photographer. Jeff Jones shared some of his favorite nonprofit photography tips with us too: Get close. I think asking nonprofit staff to take photographs is a much easier ask than asking them to write. Managing the way your nonprofit uses photography.

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Nonprofit Marketing Guide

AUGUST 14, 2024

If there’s one thing nonprofit marketers could use more of, it is likely time and resources. Working with multiple social impact organizations, I constantly search for ways to optimize both and increase overall nonprofit productivity. Procedures are specific methods or steps for performing tasks or activities.

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Nonprofit Marketing Guide

MAY 17, 2022

Number of monthly active users: 2.91 Number of monthly active users: 2 billion. Number of monthly active users: 1 billion. Number of daily active users: 211 million. Number of monthly active users: 2+ billion. Number of monthly active users: 810 million. hours are spent on social media. Gender: 38.4%

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Nonprofit Marketing Guide

SEPTEMBER 21, 2023

I briefly touched on this in Get Your Email List Ready for Year-End Fundraising NOW , but email deliverability for nonprofits is not great right now. According to Validity’s 2023 Email Deliverability Benchmark Report , over 16% of emails from nonprofits either go to spam or don’t get delivered at all.

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Nonprofit Marketing Guide

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. But we suspect that a much larger percentage are open to opportunities even if they are not actively looking.

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Nonprofit Marketing Guide

APRIL 4, 2023

How should you decide which social media metrics your nonprofit should really pay attention to? So many social media metrics provided to nonprofits are there because it’s easy for the companies to give you those numbers, not because they are actually of any real value to you. But let’s face it.

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NonProfit Leadership Alliance

JANUARY 3, 2023

One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. While digital marketing is usually associated with the for-profit world, your social impact organization has just as much to gain from having a strong online identity. Collaborate with nonprofit influencers.

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Affnetz

APRIL 16, 2024

Corporate Sponsorships for Nonprofits | A Guide to Grow Nonprofits/ By Bala Guntipalli Introduction to Nonprofit Board Management Software: Technology has become an integral part of our lives, changing the way we do business and manage organizations. Nonprofit boards typically consist of people from various backgrounds.

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Nonprofit Marketing Guide

JANUARY 16, 2019

We really push for you to create a shorter, more visual nonprofit annual report here as opposed to long print reports. But whether you have an infographic, a video, a 4-page, or a 40-page annual report, there are five elements essential to a successful nonprofit annual report. Why did you spend your time and money the way you did?

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Nonprofit Marketing Guide

JUNE 10, 2021

The new feature helps users prevent senders from knowing when they open an email, and masks their IP address so it can’t be linked to other online activity or used to determine their location. But this further signals that relying on open rates is not the greatest way to judge whether your email marketing is working or not.

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NonProfit Leadership Center

OCTOBER 2, 2023

As the ultimate decision-making body for nonprofit organizations, boards of directors are responsible for guiding a nonprofit’s vision and strategy and for overseeing its financial accountability. Finding the right board members is critical to every nonprofit organization’s success. Do you have a board diversity matrix?

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NonProfit Leadership Center

JUNE 17, 2024

Although nonprofit jobs comprise about 10% of the American workforce, nonprofits are experiencing a workforce crisis. So how can nonprofits compete for top talent? Your nonprofit should emphasize the opportunity potential employees have to create impact in available roles. Sulzer, Inc.

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Nonprofit Marketing Guide

JULY 18, 2023

Community engagement is nonprofit communications professionals’ number one marketing and communications goal. Our Nonprofit Communications Trends Reports show that year after year. But what does Community Engagement mean, and how can your nonprofit do it and measure it? Which results are most important?

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NonProfit Leadership Alliance

JUNE 5, 2024

In the diverse tapestry of nonprofit organizations, one challenge that often arises is the generational and knowledge divide among employees. With multi-generational staff and varying levels of experience, nonprofits must navigate these divides to foster collaboration, innovation, and shared success.

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Nonprofit Marketing Guide

OCTOBER 5, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator. When I could re-enter the working world, I parlayed this experience into a position for marketing and development for a small nonprofit. Tricia Maddrey Baker. Tricia Maddrey Baker is still working at home. Let’s see how she is adapting.

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NonProfit Leadership Center

NOVEMBER 4, 2024

The Nonprofit Leadership Center is pleased to welcome Andre Curry to our board of directors. He currently serves as senior field marketing manager for the West Florida region at Florida Blue, where he and his team create meaningful community experiences through outreach and engagement.

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Nonprofit Marketing Guide

MARCH 9, 2023

Marketers everywhere are yelling from the mountain tops about how this is the future of marketing as we know it. But if you asked me, the often overworked and understaffed marketing team has just been given a gift. And time, we all know, is the thing most treasured by ever-busy nonprofit communicators.

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