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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Get started !

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3 common fundraising mistakes nonprofits make—and how to avoid them 

Candid

Based on my experience, here are three of the most common mistakes nonprofits make, along with what they should be doing instead: Fundraising mistake #1. By themselves, social media appeals, fundraising letters, and other mass marketing efforts offer low conversion rates and contribute to message fatigue and information overload.

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Guided Feasibility Study: A Fresh Take on Campaign Readiness

NonProfit Leadership Alliance

Traditionally, external fundraising consultants handle feasibility studies. In a traditional feasibility study, the nonprofit hires an external fundraising consultant (typically to assist with the entire campaign). Here are a few tips to help you handle those conversations masterfully: Practice active listening.

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8 Steps to Launch a Peer-to-Peer Campaign for Your Nonprofit

Nonprofit Tech for Good

A peer-to-peer campaign (or P2P) is a type of fundraising where individuals organize and host a campaign on behalf of a nonprofit organization and collect donations from their friends. 2) Dig Into the Details As with any fundraising campaign, there are logistics to consider with a P2P campaign.

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Nonprofit Legal Compliance in an Unfriendly Political Environment

NonProfit Quarterly

Image Credit: Getty Images on Unsplash Broad segments of the nonprofit sector are concerned about the new presidential administration and the threats it poses to nonprofit organizations. Public charities can engage in many pro-democracy activities , including get-out-the-vote drives and voter registration drives.

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How Nonprofit Organizations Can Leverage Digital Marketing

Nonprofit Marketing Insights by GlobalOwls

How Nonprofit Organizations Can Leverage Digital Marketing. Are you looking to grow the number of Donations, run a Fundraiser or improve your Nonprofit’s Brand? Running a nonprofit organization is a time-consuming, painstakingly challenging process that demands commitment and passion from everyone involved.

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How to inspire grassroots activism

Socailbrite

Yet it is action, not avoidance, that will inspire others to do the same and, ultimately, create a culture of effective activism for change. For nonprofit organizations and communicators in particular, we have a responsibility to find ways to inspire constituents to act on important issues that affect us all.

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