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Programmatic Advertising for Nonprofits: The Ultimate Guide

NonProfit Leadership Alliance

When it comes to nonprofit marketing , efficiency is key. Programmatic advertising introduces automation into the nonprofit marketing process, saving your team valuable time and resources it can reallocate elsewhere. What Is Programmatic Advertising? Why Is Programmatic Advertising Useful for Nonprofits?

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2025 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. billion monthly active users of which 65% access the site daily and spend an average of 40 minutes per day on the platform.

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9 Essential Nonprofit Management Skills & Development Tips

NonProfit Leadership Alliance

As a nonprofit professional, you understand that investing in your staff is the best way to develop your organization. While some skills are innate, many nonprofit management skills can be taught. Getting certified in the nonprofit sector makes nonprofit professionals seven times more likely to reach the director level or higher.

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What’s the Why Behind Your Nonprofit Communications Job?

Nonprofit Marketing Guide

In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. In fact, marketing in the nonprofit sector is much, much more than any of these incomplete assumptions.”

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12 Communications Strategies for Nonprofits

Nonprofit Marketing Guide

You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. Unfortunately, if you spend much time searching for nonprofit communications strategies what you most often find is content about goals or tactics. But what’s in the middle?

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Bridging Generational Divides in Nonprofit Staff: 7 Steps

NonProfit Leadership Alliance

In the diverse tapestry of nonprofit organizations, one challenge that often arises is the generational and knowledge divide among employees. With multi-generational staff and varying levels of experience, nonprofits must navigate these divides to foster collaboration, innovation, and shared success.

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Beyond Dollars and Cents: Creating a Winning Nonprofit Marketing Budget

Nonprofit Marketing Guide

Creating a nonprofit marketing budget is much like growing and tending plants – though kind of in reverse. You have to ensure you have all the right ingredients and components necessary to help your activities grow and flourish. Your carefully nurtured marketing efforts will yield fruitful results.

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